The Key to Fighting Pseudoscience Isn't Mockery - it's Empathy

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From black holes at the Earth's center to decapitated quails, a group of scientists-some working for a journal from a major publisher-are prolifically publishing pseudoscience.
Possibly the only thing spreading faster than COVID-19 is the pseudoscience about COVID-19.
In recent months, claims with some scientific legitimacy have spread so far, so fast, that even if it later becomes clear they are false or unfounded, they cannot be laid to rest.
The scientific community must take up cudgels in the battle against bunk.
For those trained in the sciences and the practice of law, where skepticism, logical reasoning and critical thinking are the most closely held tools to guide them through life, it's vexing to witness seemingly intelligent people duped by pseudo-scientific nutrition advice and treatments for illnesses with no evidence of effectiveness.